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Sponsored by Lorman Education
Only registered attendee will receive continuing education credit.
Product ID: 405389
 
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Countering Public Opposition on Development Projects

Live Webinar
January 31, 2019
1:00 pm ET (12 pm CT, 11 am MT, 10 am PT)
1 hour 30 minutes
Live Webinar$219Register Now
Can't Attend?   Audio & Reference Manual$219Add to Cart
Overview of NIMBYISM
  • What Is NIMBYISM?
  • When Did NIMBYISM Emerge in the U.S.?
  • Who Does NIMBYISM Affect?
  • The NIMBY Argument
  • How Does NIMBY Impact Development Projects?
  • Why Is NIMBYISM Effective?
Understanding Public Relations vs. Public Affairs
  • Public Relations: Top Down Approach (Mass Communication)
  • Public Affairs: Bottom up Approach (Grassroots Campaigns)
  • Building Grassroots Support
  • The Advantages of a Grassroots Approach
Tactics to Counter NIMBY-Type Opposition
  • Database Management
  • Campaign Rollout
  • Education Techniques
  • Identifying Supporters
  • Building Third Party Support
  • Importance of Outreach to the Opposition
  • Activating Your Support Base
  • Other Tactics in Grassroots Organizing - Website Design, Social Media, Open House
  • The Benefits of Grasstops
  • The Golden Rule
Case Studies
  • Housing Development
  • Retail Development
  • Mixed Use Development
  • Energy Project

Registration

Live Webinar$219Register Now
Can't Attend?   Audio & Reference Manual$219Add to Cart