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How to Make Crowdfunding Work for Your Nonprofit

OnDemand Webinar (85 minutes)

Learn how to create a successful crowdfunding program for your nonprofit organization.

Crowdfunding is one of the most significant developments in fundraising to develop in the last decade. Through crowdfunding, organizations, large and small can harness the power of the Internet and social networks to raise funds needed to fulfill and sustain their mission. The opportunity presented by crowdfunding is particularly important for nonprofits in today's economy where many nonprofit organizations are competing for the same grant money and donor support. This topic will help nonprofit organizations understand what crowdfunding is, how crowdfunding can help nonprofits achieve their organizational goals, and the specific steps that nonprofits can take in order to take advantage of the opportunities presented by crowdfunding.


Keir D. Gumbs, Covington & Burling LLP


Overview of Crowdfunding

• Donation Rewards Model

• Loan Model

Key Considerations for Nonprofit Crowdfunding

• Does the Offering Involve Securities?

• Federal Exemptions From Registration

• State Exemptions From Registration

• Other Considerations

Mechanics of Nonprofit Crowdfunding

• Key Documents

• Communications and Advertising Considerations